Tuesday, February 19, 2013

Disco Flipper: White Paper

No seguimento deste post, Disco Flipper: A Case Study in GamFed, foi publicado, com data de 21 de fevereiro de 2013, o white paper deste caso.

Este documento destaca que as mecânicas presentes neste caso são "product recognition, retention, fun, brand awareness".

A principal conclusão sobre este caso de estudo foi "Gamifiers should look to leverage social reward mechanics, when permitted by the social platform, in gamified experiences".

O documento não menciona que o jogo pode não estar adaptado ao público-alvo da campanha assim como o facto de apelar à competição entre os utilizadores também não ser um elemento especialmente motivador para esse público-alvo.

O caso envolve ainda uma questão mais de fundo que é de quando considerar uma aplicação com estas características como um jogo sério ou como uma aplicação gamificada. A distinção nem sempre é fácil.

Aguardam-se por novos pedidos de participação em casos futuros propostos pela GamFed.

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